ASOROCK WATCHES - Africa's 1# Leading luxury premium watch brand

Shop The Monolith

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The FirstLady

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Shop The Speedracer

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AS SEEN ON

The SpeedRacer Collection

LIMITED RESTOCK

RoseGold SpeedRacer

$110

SPEEDRACER ALL BLACK

$110

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THE MONOLITH

Flagship watch

THE MONOLITH SERIES

RoseGold/White Monolith

$135

RoseGold/Black Monolith

$135

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Silver/White Monolith

$135

Black/Silver Monolith

$135

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The FirstLady

NEW RELEASE

ASOROCK FirstLady® Collection

Silver/White FirstLady

$105

RoseGold/Black FirstLady

$105

RoseGold/White FirstLady

$105

Silver/Black FirstLady

$105

FirstLady pink/silver leather strap

$29

FirstLady pink/rosegold leather strap

$29

FirstLady White/silver leather strap

$29

FirstLady White/RoseGold leather strap

$29

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Watch straps

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Blog posts

OUR STORY & MISSION

By December 2021, we plan to lay the foundation of our first Youth Complex in a village in Nigeria. When completed, the Complex will have a library...

Introducing The ASOROCK FirstLady™

As we continue to pursue excellence and quality, we present to you our first illustration of our women’s collection The “AsoRock firstLady” stands...

Africa and the luxury watch market

For many years now the luxury watch market has been dominated by European brands, never has one seen a brand proudly feature the name of an african...